Retail environments are no longer shaped only by product placement and pricing strategies. Today, the way a store feels plays a powerful role in influencing how customers behave, how long they stay, and whether they make a purchase. In this context, smart lighting design has emerged as a critical factor in shaping modern retail experiences. … Read more
Social Comparison is a constant, often invisible force shaping how people evaluate themselves. From childhood onward, individuals measure abilities, appearance, success, and happiness against others. While comparison can motivate growth, it also quietly reshapes Self worth, sometimes in harmful ways. In a world saturated with curated images, metrics, and public achievements, comparison has become faster … Read more
The growing interest in Emotion-driven interior palettes reflects a meaningful shift in how modern Indian homeowners are approaching living spaces. Homes are no longer designed only for visual appeal or trends; they are now being shaped to support emotional comfort, mental clarity, and personal well-being. As people spend more time indoors, the emotional impact of … Read more